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10 Clear Metrics to Measure How Prepared You Are For an Opportunity

Before others recognize your value, you must define, communicate, and consistently demonstrate it. Use these 10 WOW questions to discover how visible and opportunity-ready your personal brand can be with a few changes.

Instructions:
 Rate yourself using this scale:
 1 = Not clear or inconsistent
 2 = Somewhat clear but inconsistent
 3 = Clear but not optimised
 4 = Strong and intentional
 5 = WOW level (strategic and consistent)
Add your total score to see your Brand Readiness Level at the end.

Click the button below to start.

Start

DEFINE YOUR BRAND STORY

CLICK NEXT TO ACCESS QUESTIONS # 1-3 

Question 2 of 14

1. Do you have a 3–5 word brand identity statement (2 adjectives + 1 noun) that you can say confidently without hesitation?

A

1. Not clear or inconsistent

B

2. Somewhat clear but inconsistent

C

3. Clear but not optimized

D

4. Strong and intentional

E

5. WOW level (strategic and consistent)

Question 3 of 14

 

2. Do you have a 7–10 word problem-solving tagline clearly stated on your LinkedIn headline or website?

A

1. Not clear or inconsistent

B

2. Somewhat clear but inconsistent

C

3. Clear but not optimized

D

4. Strong and intentional

E

5. WOW level (strategic and consistent)

Question 4 of 14

 

3. Are your three brand anchor words visibly reflected in your LinkedIn headline, bio, and recent posts?

A

1. Not clear or inconsistent

B

2. Somewhat clear but inconsistent

C

3. Clear but not optimized

D

4. Strong and intentional

E

5. WOW level (strategic and consistent)

COMMUNICATE YOUR VALUE

CLICK NEXT TO ACCESS QUESTIONS # 4-6 

Question 6 of 14

4. How well does your online presence reflect your current goals, role, and appearance? (LinkedIn photo, banner, headline, About section, etc.)

A

1. Not clear or inconsistent

B

2. Somewhat clear but inconsistent

C

3. Clear but not optimized

D

4. Strong and intentional

E

5. WOW level (strategic and consistent)

Question 7 of 14

5. Have you posted or meaningfully engaged (commented, shared insights, created a poll) at least 4 times in the past 30 days?

A

1. Not clear or inconsistent

B

2. Somewhat clear but inconsistent

C

3. Clear but not optimized

D

4. Strong and intentional

E

5. WOW level (strategic and consistent)

Question 8 of 14

6. Do your bio, résumé, speaker sheet, and web presence tell a consistent story/narrative and highlight measurable results?

A

1. Not clear or inconsistent

B

2. Somewhat clear but inconsistent

C

3. Clear but not optimised

D

4. Strong and intentional

E

5. WOW level (strategic and consistent)

ACTIVATE YOUR NETWORK

CLICK NEXT TO ACCESS QUESTIONS # 7-9

Question 10 of 14

7. Have you shared at least three recent wins, a project, or an impactful metric publicly (LinkedIn, email, website) in the last 30 days?

A

1. Not clear or inconsistent

B

2. Somewhat clear but inconsistent

C

3. Clear but not optimized

D

4. Strong and intentional

E

5. WOW level (strategic and consistent)

Question 11 of 14

8. Do you intentionally reach out to at least three strategic contacts weekly (former clients, partners, mentors, prospects)? Gratitude texts, calls, and notes count!

A

1. Not clear or inconsistent

B

2. Somewhat clear but inconsistent

C

3. Clear but not optimized

D

4. Strong and intentional

E

5. WOW level (strategic and consistent)

Question 12 of 14

 

9.  Are you participating in at least two visibility-building activities monthly (speaking, panels, networking events, Chambers, podcasts, collaborations)?

A

1. Not clear or inconsistent

B

2. Somewhat clear but inconsistent

C

3. Clear but not optimized

D

4. Strong and intentional

E

5. WOW level (strategic and consistent)

REFLECT & REFINE

FINAL QUESTION

Question 14 of 14

 

10. Have you scheduled a specific visibility action with a deadline for this week (post, newsletter, news release, submit a workshop or speaking proposal, write a chapter in your book or journal, new headshot, profile update)?

A

1. Not clear or inconsistent

B

2. Somewhat clear but inconsistent

C

3. Clear but not optimized

D

4. Strong and intentional

E

5. WOW level (strategic and consistent)

Confirm and Submit